There are at least 2 different artists using the name "Billboard". 1. William C. Lusk Jr. better known as Billboard aka 4 Cent aka Tha Compton Billboard was an American rapper born in Minneapolis, Minnesota but raised as a youngster on the west side of Compton, California. He was murdered 2004 in the City of Gardena, California. 2. Billboard (real name Mathieu Jomphe Lépine) is a producer from Montreal, Canada.