Real name: Eric S. Gregory Bob Gaulke

Band founded in Rochester, NY in 1991 by Eric Gregory and Bob Gaulke, joined on early recordings by John C Link, Brian Shafer, and Reece Campbell. Later relocated to Pacific NorthWest to become Hypermarket, releasing Famous Profiles in Retail (1994), Context is Everything (1996), and Weekend (1997). Eric Gregory went on to lead Crack City Rockers and The Welfare State. Gaulke continues to self-release solo recordings.