Real name: Alfred Breitenbach

German-born American songwriter and music publisher (born September 3, 1875 in Cologne, Germany - died January 14, 1942 in New York City, New York).
After visiting the United States in 1892, he immigrated in 1900, where he adopted the name Fred "Fischer". In 1907, he founded the publishing company Fred Fisher Music Co., Inc..
During World War I he changed his surname to "Fisher" to make it seem less Germanic. In 1914, Fred Fisher married Ana Fisher (née Davidovitch, later anglicized as Davis; born 1896).
Their children – Dan Fisher (1920–2001), Marvin Fisher (1916–1993), and Doris Fisher (1915–2003) – also wrote songs professionally. Inducted into the Songwriters Hall of Fame in 1970. For the remarkable 'Peg O' My Heart' and some more, Alfred Bryan wrote the lyrics.